Professional

Good:

Rubber Division The direct message this logo conveys lends itself to easy readability and memorability. There is no fuss with the distinct shapes created with the companies colors. This relates to the fun and edgy nature the company may have.

Bad:

Trotter Massage Therapy, Sandra L. Trotter BS, LMT

Massage therapy isn’t directly communicated with this logo as hoped. It conveys mixed interpretations, almost the elements of nature.  A wet leaf doesn’t explain relaxation to me. Empty clues on a logo leads to skepticism of the actual product.

Retail

Good:

Rock and Roll Hall of Fame + Museum

Synonymous  with the architecture this logo represents, the message is rock and roll. It’s apparent in the circular containment with the title and descriptor. Strings of a guitar lead your eye up to the title of Rock and Roll. This logo can be produced in any medium and easy read.

Bad:

Savvy Chic Boutique

Not so much of Savvy but dated. There is barely any connection between Savvy and boutique, only the descriptor describes what the business actually does. Sharp angles and sharp italic font bring this logo down to confusion.

Service

Good:

Booney & Poorch Pet Spa and Boutique

Clean, appropriate font thats fairly readable from a distance. This was one of the most recognizable pet shop logos.  The symbol of the dogs hand drawn are great descriptors of the service.

Bad:

Fairlawn Pet Resort

Extremely dated font choices, with the actual sizing of the font being skewed to the point of ligatures. The animals dancing could be used better, instead of being an after thought slapped  above. This logo doesn’t have any natural containment and a horrible color pallete.

Non-Profit Organizations

Good:

Goodwill

Easily recognizable in any mall setting, Goodwill has lasted the test of time of logos. The incorporation of the smile in the G and the

repetition of the eye are clues to a fantastic logo. The colors being used are friendly to the eye, and as a non profit does not have an intimidating aura.

Bad:

Earth Day Coalition

Despite the friendly circulation of an earth with the letter a, the impact of this logo is anything but a coalition of good. Color pallette is fine but the font choice and organization makes the coalition seem amateurish. A clean sharp logo would do so much more for this effort

Manufacturing

Good:

Akron Brass Company

Akron Brass Company has appropriate font choice and symbol. The color choice matches well with the Brass characteristics. Good use of leading and kerning of letters.

Bad:

Ferriot Inc.

This logo has horrible dropshadows being used to punch the letters. The boring font choice is further exemplified by the color choice and three elementary shapes on the left of the type. As manufacturers go, Ferriot looks dated and old.

2010 World Cup on Flickr – Photo Sharing!.

Great Poster design for the FIFA World Cup! Ingenious.

A great short 3 minute video that advertises what it is like to change the future, based on some football. Football as you know is the world’s sport, it is known between so many cultures and the mere mention of it brings smiles.

Nike has taken this concept and took it in a little different direction, showcasing how star players can change events in the world. Good vid!

via UP THERE on Vimeo.

Great one.

YouTube – Mr. W.

YouTube – Le tour du monde en 80 secondes.

I’ve been playing with this little toy camera i’ve acquired. It apparently has quite a following for its “Lomographic” qualities. It’s quite an interesting piece, I rigged it to use 35mm film and set to it.

Most of the shots are through the University of Akron, but a few are from Cuyahoga Falls.

It lended itself to great flaring, leaks, and of course double, triple and sometimes quadruple exposures.

Well i’ll leave you to look at the photos i’ve posted graciously on my sister site; lamlux.net.

The Myth of Inspiration? :: Echo Enduring Blog.

I picked up a great little mobile typewriter the other week, being swamped with work i’ve only just now been able to play with it. It’s a Brother Charger 11 Correction, with the ink roller still in it! So I was playing around with it. This is great bit of machinery! I can’t believe we take for granted our keyboards on our $1500 laptops.

An interesting site I ran across through ‘Illustration Mundo’. If you’re an artist and notice someone blatantly using your work, here’s a link that can set you on the right way to stop them.

Copyright laws are crucial to know for any person in any of the creatives fields, to ignore them simply would mean that you will commit it sooner than later.

What to Do When Your Artwork is Used Without Your Permission « Escape From Illustration Island – Illustration Resources and Community.